How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 01.07.2025 00:23
Place
Product
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Artificial Intelligence Is Unlocking the Secrets of Black Holes - WIRED
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Perception
People
How could Trump, with his deplorable garbage supporters, manage to win an election?
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Processes
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Price
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Good marketing is doing this well.